1. Overview 

The Marketing Executive supports day-to-day marketing and communication activities for VinRobotics, focusing on content creation, digital channels, event support, product communication, and materials development for corporate branding. The role works closely with technical and business teams to ensure accurate and compelling communication for robotics and automation solutions. 

2. Key Responsibilities 

2.1. Content & Communication Execution 

• Produce content for digital channels focusing on robotics, engineering solutions, manufacturing activities, and corporate updates. 

• Assist in developing standardized marketing materials: product brochures, data sheets, technical infographics, case studies, recruitment posts, and internal communication assets. 

• Support video production: product demos, manufacturing process, R&D highlights, training clips. 

2.2. Marketing Operations 

• Update website and social platforms with fresh content. 

• Track and report channel performance and campaign results. 

• Coordinate outsourcing partners (designers, video editors, event suppliers) when needed. 

2.4. Cross-functional Collaboration 

• Work closely with Business and Technical teams to understand product features and turn them into clear customer-facing materials. 

• Support organization of product demos, internal events, technical workshops, job fairs, and training sessions. 

• Prepare communication materials and coordinate logistics for company’s events 

• Support HR in employer branding initiatives and recruitment campaigns. 

• Ensure all communication outputs comply with VinRobotics branding standards and Marcom guidelines. 

3. Qualifications 

• Bachelor’s degree in Marketing, Communications, Business, or Technology-related fields. 

• 3-5 years of experience in Marketing. 

• Content writing skills (technical content is a plus). 

• Design skills using Canva, Illustrator, Photoshop, or similar tools. 

• Basic–intermediate video editing (CapCut, Premiere, DaVinci Resolve, etc.). 

• Ability to edit photos for professional marketing assets. 

• Good communication, teamwork, and cross-functional collaboration. 

• Ability to work with technical teams to collect and translate information into clear communication materials.